Month: February 2022

4 Myths to Bust Before Your Next Hybrid Event

4 Myths to Bust Before Your Next Hybrid Event

Even with social restrictions lifting around the world, many attendees and businesses are not ready to fully transition back to in-person events. As a result, hybrid events – a mix of virtual and in-person elements – have become a helpful event planning tactic. But there are still some misunderstandings around what they are, how to […]

InGo Takes #14 Spot In Latka 500 Ranking of Fastest Growing SaaS Companies in 2021

When COVID-19 hit and in-person events came to a standstill for nearly two years, the world still needed to connect. Thanks to the brilliant guidance of event and media industry leaders, we pivoted into the leading enterprise referral marketing platform and grew by 250% in 2021. We are proud to announce that in recognition of […]

How to build an effective referral marketing strategy

How to build an effective referral marketing strategy

Referral marketing can be an effective way to boost lead generation, skyrocket event attendance, and help grow your business. Not only can referrals multiply your customer base, studies have shown that word-of-mouth recommendations are trusted above any other form of advertising. So how do you build a strong referral marketing strategy that helps you achieve […]

4 Ways to produce a personalized event experience

4 Ways to produce a personalized event experience

Event marketers have to ask themselves a lot of questions when developing their event strategy, as well as when planning and executing those events. From which vendors to choose to where to hold an event, it can be easy to lose sight of the most important questions: “what does my audience want?” Figuring that out […]