InGo, etouches and Reed Exhibitions Bring Advocate Marketing to Brazil

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InGo Integrated on FENATRAN; Adds Support for Portuguese

ARLINGTON, VA/LONDON, UK – (10 November 2015)  InGo, the socially smart Advocate Marketing platform growing events all over the world, and Reed Exhibitions have announced that they will expand their relationship into Brazil. FENATRAN is in its 20th year and is run by Reed Exhibitions Alcantara Machado, the leading Brazilian events organiser.

The InGo and etouches partnership allowed the show to be fully integrated and live in less than a day, and it has seen great performance in all categories – social engagement, growth, and cost per acquisition. Following a host of Reed Exhibitions shows that have enjoyed exceptional returns by deploying InGo over the last year, this show stands out as it marks the first full integration of Portuguese, the sixth most spoken language on the planet, into the InGo Software Suite.

“Ingo is proving to be one of our most promising marketing channels as we roll out to multiple countries around the globe,” said Ade Allenby, Global Digital Innovation Manager at Reed Exhibitions. “We are excited to now have the option to add this innovative tool onto our Portuguese language events.”

“This event is a great partnership between InGo, Reed Exhibitions, and InGo Certified Partner, etouches,” said Michael Barnett, CEO of InGo. “We are so pleased to work with these great teams to empower even more attendees to be Advocates.”

About InGo – InGo is a social media Advocate Marketing company that grows events by empowering organizers and attendees. With offices in the US, UK and Italy and partners on six continents, InGo serves the largest event companies in the world such as Reed Exhibitions, Emerald Expositions, Fiera Milano and UBM.  InGo provides event marketing solutions for varied industries such as tech, fashion, construction, media, film and more across the globe.  It has been in business since 2013 and has served over 350 events on six continents.  Discover how InGo can grow your event at

Kristina Mirus at or +1 (877) 972-7891 ext. 3



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