Building a corporate events strategy, if it’s for your own company or even on behalf of a client, can sound like a daunting prospect; where do you even begin?
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Michael Barnett
InGo Now Available In Japanese
InGo is adding Japanese to it’s language portfolio. Do you need your word-of-mouth-marketing campaign in 12 languages? InGo has you covered! Click here to see the entire range of languages that InGo offers.
Donald Trump Vs. InGo
Who Drove More Social Media Influence in 2016? 2016 was the year of the influencer. The year in which traditional media was (excuse the phrasing) trumped in so convincing a fashion as to send pollsters and ad makers into hiding, witness protection, or the nearest therapist couch. Whether it be Brexit or the election of Donald Trump, no one in what should now be referred as “legacy advertising” saw this coming. And everyone on social media did….
The Four Loves of Attendees
What’s your favorite industry event? It’s a simple question, but it’s a game changer for event marketers. If your attendees aren’t telling their friends and colleagues about your event, you won’t see the new, qualified attendees who are the lifeblood of your event.
InGo Interviews Richard Brook, Divisional Marketing Director at Informa, About Key Marketing Challenges In the Event Industry
Informa Exhibitions, the Global Exhibitions Division of Informa PLC, is mid-way through its Marketing Transformation Program. The Program is driven by the requirement to engage with customers, buy-side and sell-side, via channels appropriate to them rather than convenient for the organizer, with targeted, personalized content. Alongside the deployment of new marketing applications across its global business to help achieve the aim, Rich Brook, Informa’s SVP Marketing, turned to InGo to help maximize reach and optimize the customer journey.
InGo Awards – November Winners
Welcome to the November Edition of the InGo Awards! Click the links below to see how these organizers engage their audience using InGo, creating word-of-mouth-marketing campaigns that drive real results, all over the world. See how they deploy InGo to get ideas for your implementations. Best Kick Off Campaign C2E2: Reed Pop This award recognizes the team […]
E-RegisterNow and InGo Partner to Help Sell More Tickets
PRESS RELEASE E-RegisterNow begins offering InGo’s Community Engagement functionality for Free Arlington, VA/Markham, ON – November 17, 2016 – David Slemon, Partner at Interware, the creators of e-RegisterNow, and Michael Barnett, CEO of InGo, announced today the two companies have made it easy for attendees of concerts, festivals, comic cons and other live events to […]
InGo Wins Award for the Third Straight Year at Event Tech Live 2016
InGo Wins Award at Event Tech Live for Three Straight Years In a Row
InGo Hires Event Industry Veteran Simon Burton To Lead EMEA as Managing Director
Simon Burton, well known speaker, industry executive, innovator and entrepreneur, brings with him a wealth of knowledge, expertise and event-savvy to word-of-mouth-marketing software InGo FOR IMMEDIATE RELEASE Simon Burton, EMEA Managing Director, InGo LONDON, UK/MANASSAS, VA (November 9, 2016) – InGo is pleased to announce the Simon Burton, event-industry entrepreneur of Exposure Communications Agency will […]
InGo Awards – October Winners
Welcome to the October Edition of the InGo Awards! Click the links below to see how these organizers engage their audience using InGo, creating word-of-mouth-marketing campaigns that drive real results, all over the world. Best Kick Off Campaign Microlise Transport: Microlise This award recognizes the team that had the most outstanding kick-off in October. The Microlise website […]
